PeSA membership is a MUST for any eBay seller with a desire to improve their eBay business. Read more about membership. Traffic Exceeds eBay in September - Auction Bytes, 10/19/2009
In the past 12 months, has managed to give eBay a run for the money when it comes to traffic. The number of unique visitors to surpassed eBay in November and December 2008, January 2009, but this year's run-up to the holiday shopping season sees Amazon beating eBay in unique visitors earlier this year - in the month of September. (READ FULL ARTICLE)
Email Not Just Alive, But Use Increasing - Everything-e, 10/14/2009
xactTarget released some new findings today about email use, finding that it is increasing, with social media and smartphones playing key roles. Social media replacing email has become a hot topic. WebProNews ran an article on the topic recently, as something of a response to a recent Wall Street Journal piece, which seemed to declare email all but dead. We took the opposite stance, and so does ExactTarget's research. (READ FULL ARTICLE)
PeSA & eBay Community Townhall on Recent Changes - PESA, 8/6/2009
Join us for a Webinar on August 6 The Professional eBay Sellers Alliance and eCommerce Merchants takes pleasure in announcing our next Community Webinar. This webinar will focus on a frank a forthright discussion between the community and the folks behind the changes that have been recently announced, which are scheduled to begin rolling out in October. As always, our webinars connect the eBay community directly with the key eBay executive decision makers, policy and project architects involved. The announcements bring with them a tide of speculation and mixed reactions from the community, so do not miss this crucial opportunity to voice your concerns; and, ask the team of eBay executives that will be on hand your questions live. To better understand the impact and implications these changes will have for your business specifically, reserve your seat today to join us at 1:00 PST (4:00 EST) on Thursday, August 6. Reserve your Webinar seat now at: (READ FULL ARTICLE)
Deteriorating eBay Market Conditions Erode Seller Confidence - PeSA Official Statement, 9/30/2008
Members of the Professional eBay Sellers Alliance have been concerned with the vibrancy of the eBay marketplace for the past few years. In the first nine months of 2008, we have observed a substantial deterioration in the value of the marketplace for merchants.... (READ FULL ARTICLE)
eCommerce Merchants and BoldChat Partnership Provides Real-Time Valu - eCommerce Merchants, 5/13/2008
Exclusive eCommerce Merchants and BoldChat Partnership Provides Real-Time Value - Literally

First customer sees immediate ROI and signs up after the weekend.

Wichita, Kansas (PRWEB) May 13, 2008 -- The eCommerce Merchants Trade Association ( recently endorsed BoldChat (, a leading live-communication provider, as an official solution provider for its worldwide membership of online retailers. The partnership arrangement provides merchants with specialized pricing for BoldChat’s robust real-time communication platform.

By offering members a feature-rich system that enables real-time chats, visitor monitoring, and pro-active invitations, all in an easy-to-install and affordable package, ECMTA is advancing their mission to provide best-in-class solutions to online merchants.

"We wanted to offer our members a comprehensive communication tool at a price that we knew would pay back quickly,” said Cresta Pillsbury, Vice President of eCommerce Merchants. “We know how important it is to connect with online customers in order to provide great service at low cost and to increase sales conversions – and that’s just what BoldChat does."

It took just a weekend for to experience the value of the eCommerce Merchants and BoldChat partnership.

“After learning about them while attending the eCommerce Merchants Spring Summit in New Orleans, we started a free trial of BoldChat on Friday morning and were so pleased with the response that we signed up for the full service Monday afternoon,” said Ali Masood, President and CEO of “On our first full day of running live chat through BoldChat we converted similar sales through chat as we did over the phone. Setup was simple and conversion tracking along with visitor monitoring have worked wonderfully.”

About BoldChat

While BoldChat now counts many Enterprise-class companies as customers, we began by providing solutions to small and medium-size business. Boldchat's service, with guaranteed 99.9% uptime, has proven so effective thousands of websites across 70 countries now use it to boost online sales and conversion rates, reduce service and support costs, and improve agent productivity through live keyboard-based customer interaction.


eCommerce Merchants is a leading trade association of small and medium sized ecommerce businesses. The organization provides best practices guidance, technology & infrastructure advice and sourcing & supplies solutions to online merchants around the world who use the internet to sell or promote products and services. (READ FULL ARTICLE)

Spring 2008 eCommerce Summit Attracts Record Attendance and Rebuilds - eCommerce Merchants, 4/29/2008

Spring 2008 eCommerce Summit Attracts Record Attendance and Rebuilds Homes in New Orleans

April 28, 2008 New York, NY – Over 500 Internet professionals traveled to New Orleans for the 9th eCommerce Summit ( which concluded on April 25th. Merchants from around the world gathered for three days of learning, networking and volunteering for charity with executives from the Internet's leading companies. (READ FULL ARTICLE)

eCommerce Summit 2008 Guest Blogger John Lawson 3rdPowerOutlet.Com - Trading Assistant Journal, 4/28/2008
John Lawson is the President and driving force behind 3rd Power Outlet

If you are already a member of PeSA ECMTA you may already know of John. I mean, he is hard to miss! I don’t say this just because he knows how to attract attention with his branded 3rdPowerOutlet clothing…

I say it because John is a active member on the PeSA ECMTA Forums and as the first first African American member of PeSA he is a trailblazer who adds real value to the community. (READ FULL ARTICLE)

EBay Chief Says Change Isn’t Over - New York Times, 4/17/2008
More changes are coming to eBay, and John Donahoe, the new boss, is girding for the repercussions.

“One of eBay’s mantras for the last 10 years was that they provide a level playing field for everyone,” says Jonathan Garriss, executive director of the Professional eBay Sellers Alliance, a group of eBay’s largest sellers. “But they now realize that just doesn’t work in today’s competitive environment. So they are doing a lot of things they never did before, like treating their biggest sellers like their customers and giving more things to their better customers. Any business does that.” (READ FULL ARTICLE)

PRWeb Proud Sponsor of the PESA/ECMTA 2008 Spring Summit - E-Commerce Merchants, 4/15/2008
PRWeb Proud Sponsor of the PESA/ECMTA 2008 Spring Summit

Drive sales. Boost website traffic. Increase your online influence.

Grow your small business.

PRWeb, a recognized leader in online news distribution, is a proud sponsor of the PESA/ECMTA 2008 PESA/ECMTA Spring e-Commerce Summit!

Designed specifically to meet the online marketing and PR needs of small businesses, PRWeb ( is an easy and cost-effective way to promote your business and drive sales. Visit booth #30 to learn how you can:

Increase targeted, relevant traffic to your website

Harness the power of direct-to-consumer messaging

Optimize your ranking in search engines like Google

Guarantee placement of your press release on top sites like Yahoo! News

For a fraction of the cost of traditional press release services or Internet advertising, you can send your news through PRWeb ( to tell your story online and drive qualified, potential customers to your website.

And best of all? With PRWeb you'll be using the premier online visibility engine trusted by more than 40,000 businesses, associations and nonprofits.

Stop by booth #30 to learn more about PRWeb ( and enter to win a FREE press release - a $200 value. See you at the 2008 Spring e-Commerce Summit.

PESA/ECMTA 2008 Spring e-Commerce Summit

April 22nd – 24th

Morial Convention Center

New Orleans, Louisiana (READ FULL ARTICLE)

PESA / ECMTA Best Practice Conference Call / List Building 4/15/08 - E-Commerce Merchants, 4/12/2008
PESA / ECMTA Best Practice Round Table Conference Call / List Building

What is the single most valuable asset for an eCommerce Merchant? Your customer database.

Are you giving your customer database the attention it deserves? If not, you should drop whatever you are doing and join us for our community conference call with industry experts.

We are excited to have this call led by list building experts Shawn Casey and Tellman Knudson, with a focus on how eCommerce Merchants can better leverage what they are currently doing to get maximum value from their number one asset: their customer database.

Who Should Attend: All eCommerce Merchants

This call is open to everyone

When: Tuesday 4/15/08 2:00 PM PST, 5:00 EST

Where: The PESA / ECMTA phone conference system

How: (404) 920-6689 Code: 736379#

The call will be limited to the first 200 callers.

PESA + ECMTA = sellers helping sellers be successful. (READ FULL ARTICLE)

eBay Ink and inside look at the wide world of eBay, Inc - eBay Ink Blog, 4/11/2008
The topic of discussion was “Improving Your eBay DSR” and the call was hosted by Brandon Dupsky, managing director of eCommerce Markets for the E-Commerce Merchants Trade Association (ECMTA).

The call was interesting in that it didn’t focus on the perceived benefits or drawbacks to the Detailed Seller Rating (DSR) system, rather it focused on the challenges sellers face with DSRs and how to implement some best practices around that. It seemed to go beyond DSR 101 (one participant at the end of the call indicated that she found it one of the more worthwhile roundtable calls she had attended). (READ FULL ARTICLE)

E-Commerce Merchants & PepperJam Launch Affiliate Network - E-Commerce Merchants, 4/10/2008
E-Commerce Merchants and PepperJam to Launch Revolutionary Managed Affiliate Network for Online Merchants

April 9, 2008 New York, NY – The E-Commerce Merchants (, a leading trade association for e-commerce education, and Pepperjam (, an award-winning search, affiliate and media management company, are launching a revolutionary new affiliate management service for small-medium sized retailers who sell a product or service online.

Retailers who are members of E-Commerce Merchants will receive premium services at reduced prices, designed to ramp up their affiliate program quickly and economically, including priority access to Pepperjam Network (, expert management of the affiliate program, reduced setup costs and a performance-based pricing model.

"We wanted to provide our members with the best possible affiliate solution, so we went straight to the top," comments Cresta Pillsbury, Vice President of E-Commerce Merchants. "Kris Jones and the Pepperjam team have helped merchants sell hundreds of millions of dollars in merchandise over the years. They are in a league of their own and we're honored to be working with them."

Pepperjam Network is a next-generation affiliate marketing network, developed over the course of two years by Pepperjam with the help of over one hundred independent advertisers and affiliates, to improve upon the restraints found in other networks. For instance, Pepperjam Network addresses two of the primary shortcomings found on other major networks, including poor communication tools and lack of affiliate transparency. Through this exclusive partnership with Pepperjam E-Commerce Merchants will receive advanced technical support, live chats, and non-exclusivity to foster growth. E-Commerce Merchants members are invited to join Pepperjam Network to grow their business.

To help ensure merchants succeed, JP Diaz, a Vice President of E-Commerce Merchants and affiliate expert, will oversee the process from initial setup to regular reviews of the active account. Mr. Diaz with liaise with the Pepperjam team for comprehensive account management services.

"Nothing of this scope and magnitude has been done before. We are honored and privileged to partner with the E-Commerce Merchants Trade Association to provide discounted access to Pepperjam Network, along with the special attention, tools, and service typically only reserved for a very select few merchants by other comparable affiliate networks," notes Aaron Baker, Vice-President of Sales & Marketing at Pepperjam. "We're excited about building world-class affiliate programs on Pepperjam Network for E-Commerce Merchants and look forward to a long and prosperous relationship.

Another benefit of the program is reduced fees for participating merchants. Merchants will receive professional account management without a monthly fee. Similar programs charge several thousand dollars a month to actively manage an affiliate program. Instead, Pepperjam will only receive a transaction fee based on the revenue they are able to generate for the merchant. This performance based structure aligns the interests of all parties and helps ensure an ROI for the merchant.

In addition, the fee associated with setting-up a new merchant account and configuring their program is reduced for this partnership.

"Our goal is to provide every small business owner with a cost-effective and efficient way to sell more merchandise," comments David Topkins, Managing Director of E-Commerce Merchants, "and you couldn't find a better partner than Pepperjam to work with. They are THE industry experts."

Kris Jones and Pepperjam have received numerous awards and recognitions for their success in affiliate marketing from companies including CNN Money, Forbes, Inc. 500 and Pepperjam launched Pepperjam Network in 2008 with support from numerous affiliate marketing luminaries, including Shawn Collins, Joel Comm, and David Lewis.

E-Commerce Merchants is a leading trade association of small and medium sized e-commerce businesses. The organization provides best practices guidance, technology & infrastructure advice and sourcing & supplies solutions to online merchants around the world who use the internet to sell or promote products and services. The organization works closely with the Professional eBay Sellers Alliance ( (READ FULL ARTICLE)

PESA ECMTA Benefit Partner Feature Call w/ Deal4It 4/16/08 5:00 EST - E-Commerce Merchants, 4/9/2008
Are you looking for a new way to instantly engage the visitors to your eBay listings and get them to stop, stay on your listing and make that purchase? Well ECMTA's newest Benefit Partner Deal4It has just the tool you are looking for.

With Deal4It's RIV (Rich Interactive Video) widget buyers are stopping in their tracks, opening their wallets and having so much fun buying from sellers who use Deal4It's RIV tool. There is nothing else like this in the market.

Please join us as we introduce the new RIV tool from Deal4It as well as share a special offer for PESA members who join us at the Ecommerce Summit in New Orleans on 4/22 - 4/24.

Who Should Attend: All eBay sellers who want to increase their traffic into buyers.

This call is open to everyone (PESA members and non-PESA members) as we share what is working and what is not working.

When: Wednesday 4/16/08 2:00 PM PST (eBay time), 5:00 EST

Where: The PESA / ECMTA phone conference system

How: (404) 920-6689 Code: 512571#

The call will be limited to the first 200 callers.

PESA + ECMTA = sellers helping sellers be successful. (READ FULL ARTICLE)

April eCommerce Summit sponsorship is Sold-Out - E-Commerce Merchants, 3/21/2008
I am pleased to announce that sponsorship for the New Orleans eCommerce Summit, hosted by PeSA, E-Commerce Merchants and Infopia, is SOLD-OUT.

We are delighted that so many prominent companies recognize the extraordinary value that eCommerce Summits represent and excited that attendees in New Orleans will be treated to a world-class learning experience.

The current agenda is online at:

Registration is still open, which means that you can still ATTEND the New Orleans event, although space is limited. To join us for 3 days of intensive learning and sharing, from April 22-25, please register soon at:

Sponsorship for our remaining events in 2008 is filling up quickly too, so if you have a product or service that you want to share with online retailers, please contact me at your earliest convenience.

I look forward to seeing you in New Orleans!

Sincerely, Cresta Pillsbury Vice President Business Development E-Commerce Merchants 415-342-7075 (READ FULL ARTICLE)

eBay keynote and membership expansion PeSA press release - Professional eBay Sellers Alliance (PeSA), 3/10/2008
March 7, 2008 New York, NY – The Professional eBay Sellers Alliance (PeSA), the world's largest trade association for eBay sellers, announced today that eBay's newly appointed President of eBay Global Marketplace Operations, Lorrie Norrington, will be the keynote speaker at 2008 New Orleans eCommerce Summit ( PeSA has hosted a dozen events since 2003 in an effort to educate professional eBay sellers on industry and marketplace best practices. (READ FULL ARTICLE)
eBay Best Match Test in 5 Categories - PeSA / ECMTA discussion board, 1/18/2008
Time to go see where you land on your keywords. Probably not a bad idea to do this every week for a while as I bet the "Best Match" formula evolves.

Tests that I have done on my keywords suggest that ending time still carries a ton of weight for now on the results. PS status may bump you up some.
Members-only: READ FULL POSTING - I'm not a member, how do I join?

Infopia, PeSA, and ECMTA Jointly Host the eCommerce Summit -, 12/22/2007
Infopia, the leader in online, multi-channel selling technology, announced today that it has teamed up with the Professional eBay Sellers Alliance (PeSA) and the eCommerce Merchants Trade Association (ECMTA) to jointly host The eCommerce Summit taking place April 22 - 24, 2008 at the New Orleans Convention Center. (READ FULL ARTICLE)
DSR is BROKEN...what do we do now? - Member Discussion Forum, 12/9/2007
It's like a bad dream...

Our DSR ratings are absolutely static, impenetrable, impervious to influence. We are shipping faster, cheaper and communicating more at greater volume and yet we are unable to cause any change whatsoever to our DSR ratings. Except for the otherwise expected and/or sporadic unfavorable remark, it appears that buyers are leaving a string of uninterruped comments indicating good satisfaction or high satisfaction and yet our DSR ratings remain absolutely unchanged.
Members-only: READ FULL POSTING - I'm not a member, how do I join?

PESA/eBay Finding 2.0 Conference Call - Tues 12/11 - Member Discussion Forum, 12/9/2007
You've heard about the major changes that are coming now and in the near future. What to expect? How to prepare? What does it all mean? Finding 2.0!

Hear it directly from the people who are responsible within eBay! Have your questions and concerns be addressed! This teleconference is open to all PeSA members.
Members-only: READ FULL POSTING - I'm not a member, how do I join?

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"PeSA has helped thousands of merchants optimize their eBay sales and I am pleased to say that my business is one of them."

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